On first look, it’s not obvious if Rare Beauty Secrets, the Substack that proclaims to divulge a “semi-authorised” behind-the-scenes look into Selena Gomez’s beauty line, is an official brand ...

Plenty of entrepreneurs, from Rebecca Minkoff to Ghia’s Melanie Masarin, have started their own Substacks. And plenty of brands have sponsored posts or launched collaborations on the platform. With ...

Sooner or later, ads come for everyone. Substack—long a holdout—is taking its most concrete step yet toward advertising, announcing a limited beta program on Tuesday that allows a small group of ...

As TikTok’s future in the U.S. remains uncertain, Substack tries to lure creators to its platform by doubling down on video. The company announced on Wednesday that it’s now allowing creators to ...

As writers and readers flock to the newsletter platform Substack, beauty brands are trying to figure out how to meet them there through partnerships or devoted newsletters of their own. The format ...

Substack is doubling down on video with new mobile video publishing and monetization tools — as TikTok’s future in the U.S. remains uncertain. On Thursday, Substack — a platform traditionally known ...