The question of when to hit the gas pedal on the nation's top travel market looms large for Florida industry officials, including the board of the state's public-private tourism promotion agency, ...

In an effort to increase awareness about opportunities to visit Florida's farms, vineyards and ranches, Visit Florida has partnered with the Florida Agritourism Association to create an app that helps ...

Florida is a really big state and it’s so much fun to explore. There are more cool places to visit in Florida than you might realize, as it’s much more than just theme parks and beaches (but we love ...

Visit Florida has announced the state’s largest-ever tourism recovery marketing campaign in response to Hurricanes Helene and Milton. With a $5.75 million, multi-phase initiative, the campaign aims to ...

Read full article: FPL customers will pay more in 2025. Here’s why TALLAHASSEE, Fla. – Visit Florida President and CEO Dana Young, who oversaw tourism-marketing efforts as House leaders pushed for the ...

Florida wants to show the world the tourism opportunities the state has to offer. Visit Florida is about to jump start tourism to its overlooked hidden gems in its northwestern region. The destination ...

Visit Florida is the official source for travel planning in Florida and VisitFlorida.com makes coordinating a vacation in Florida easy. The website breaks Florida into different categories such as ...

Domestic travelers continue to bolster Florida's tourism industry, while the state hopes to make up for a decline in Canadian visitors by drawing people from other countries. Visit Florida on Tuesday ...

Bryan Griffin, who has served as a spokesman for Gov. Ron DeSantis, is set to take over as leader of Florida's tourism-marketing efforts. The Visit Florida Board of Directors on Friday approved ...