Even though Wall Street is panicking over Google's earnings call, it seems obvious to me what is happening. They are not going to slow down when it comes to AI. Throughout the call they spoke of ...

I looked at 12 months of GA4 data across 100 different websites of varying sizes with over 145 million sessions. In this ...

There have been a number of reports recently of sites struggling to be properly indexed following a site migration. I have ...

Google recently made substantial updates to my favorite piece of search documentation: Creating helpful, reliable, people-first content. For years, this has been my favourite Google documentation ...

Google shared some interesting information about the future of Search and AI in their most recent earnings call. While many are focusing on the first negative cash flow since their IPO 20 years ago, I ...

I have had a number of site owners reach out to ask for help with indexing issues lately. In most cases, I am finding that Google has classified their pages as “crawled-not currently indexed” in the ...

My last piece on Google’s Open Knowledge Format (OKF) was one of the most popular I’ve ever published. Since then, I have been heads down working on my own OKF structure. I’ve essentially built my own ...

Google just published documentation on what they're calling the Open Knowledge Format (OKF). It represents a standardized way for agents to access knowledge via very simple directories of Markdown ...

Google is giving us brand new information within our Google Search Consoles to tell us how our content is being used in AI Overviews, AI Mode, and the AI features in Discover. If you have been ...